This season mens fashion is bringing back the Gentleman- but this time the look is a bit more lived in.
From runways to street styles men are showing off a refined yet understated silhouette, its all about disheveled luxury.
At the forefront of “The Disheveled Gentleman” pack is one of my favorite menswear lines Ben Sherman.
The Plectrum Collection is full of rich old world charm with a ground breaking advertising campaign that ushers in a new form of advertising.
The style is a mix of old English and military influenced design; featuring knitwear in tweedy yarns, colour blocking, layering, traditional gingham’s, plaids and outerwear statement pieces.
“The notion of an Englishman in New York conjures up images of the discerning, well traveled gentleman, curious and intrepid in his quest to discover the foreign and the fascinating. It is from this timeless, almost heroic, character that the Plectrum Collection takes its inspiration for Autumn 2011, delivering a collection that captivates the very essence of this eccentric gentleman; the Englishman in New York” -Ben Sherman
Ben Shermanworked hand in hand with Dazed and Confused, one of the worlds most respected contemporary and lifestyle publications. Together they tracked down an assortment of interesting and stylish Englishmen who have made New York their home.
Each were given the freedom to select whatever they wanted from the collection- to be worn in their own way and shot in their own neighborhoods!
Take a look at this engaging ad campaign and the gentlemanly new Plectrum Collection from Ben Sherman:
Ben Shermanwants to make you an Englishman in Las Vegas.
1 Lucky winner will recieve a $150 gift card for the Ben Sherman Boutique at Miracle Mile Shops.
First if you haven’t already, subscribe to this Blog. (You can subscribe via email at the top right of the sidebar)
Next, leave a comment on this post between Aug. 14 and Aug. 20th telling me how you are going to a a dash of Brit style to your look this Fall.
Thanks for Reading and Good Luck!
Last weeks Lucky winner is Ann Payne! Congrats!
Next week Scoop NYC is hosting 2 events at their Forum Shops Boutique.
The first is on Monday, August 22nd from 5-8pm. To preview the Spring Sundek Collection.
The second is on Tuesday,
August 23rd from 5-8pm. Roderick Tung will be making a
special appearance where fans can meet him and shop his new collection at Scoop
See your exclusive invites below!