Paul Smith for David Bowie


The exciting  launches continue!

One of the most anticipated and talked about topics in the music industry as of late, has been the release of David Bowie’s The Next Day album- his first album in 10 years- which was released earlier this month.

To celebrate the long awaited album, which has had Bowie fans on the edge of their seats,  Bowie turned to long time friend and fashion designer Paul Smith to design the official The Next Day t-shirt. (This marks the first of  many collaborations the two have planned for this year)

The artwork designed by Jonathan Barnbrook is itself a nod to Bowie’s iconic ‘Heroes’ album cover, which was photographed by Masayoshi Sukita, a friend of Paul Smith and recent exhibitor at Paul Smith’s Space gallery in Tokyo.

The Next Day t-shirt is printed on organic cotton, complimented by a simple ‘Paul Smith for David Bowie’ insignia.

“David Bowie has worn a lot of Paul Smith throughout his career and I was excited and delighted when asked if I would do the official T-Shirt for his album The Next Day. They’ll also be some other great things coming up later in the year.”-Paul Smith

The men’s and women’s t-shirts are available at and from Paul Smith Boutiques worldwide.


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  1. Simple but all kinds of awesome! David Bowie is awesome as well. I think I’ll have to go blast some of music now in celebration.

  2. I heart this. Thinking a trip to Crystals to see if the Paul Smith store there has them on hand might just be in order…

  3. It took me coming to your blog to find out that there was a new album out from David Bowie! I’m not a diehard fan, but I do enjoy him…and the artwork pretty awesome.

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